Transform your chaotic, stressful help desk into a calm, controlled and profitable service centre.
Every ticket that takes too long, every client who has to chase and every engineer who leaves loses you money. A calm service centre makes you money. The team running it and the clients using it are happier and far more likely to stay.
And if you want to sell, a buyer will price this part of the business down.
Most help desks aren’t ready for it. Most aren’t even ready for AI triage, because their ticket categories mean nothing. Put AI on top of the chaos and all you’ve done is automate the chaos on a bigger scale.
You don’t have to change anything. Plenty of MSPs carry on the same way, and the business keeps running. The cost doesn’t stand still, though. Every new client brings more tickets, so you hire again and the margin stays where it was. Good engineers leave and take what they know with them. You stay pulled into the desk, and when you come to sell, a buyer prices the help desk down.
The audit shows you how much not changing anything will cost you, so you decide with the numbers in front of you.
Nobody trained me to run a service desk, and nobody trained you either.
All of this is fixable. You need to build a service centre.
Your help desk is a legacy system, and every fix you’ve tried so far is a patch on it. A service centre does the same job, but better. It’s built differently, your team thinks about it differently and it leads you to different decisions, so it runs calm, it’s predictable and it makes money.
Most MSPs treat the help desk as the necessary evil at the back of the office. But it’s the biggest cost base in the business, and it’s where your clients experience your service every day. That’s why we put the service centre at the heart of the MSP. All of the other business units are set up to make it run better.
The desk becomes calm and predictable. You know how many tickets came in this week, who did the work and how long it took, because the numbers are real. The desk holds when someone is on holiday, clients stop chasing because they know where their ticket is, and your engineers stay. Your margin goes up, and when you come to sell, a buyer sees a business that runs without you.
The five areas I look at in every MSP. One of them is usually what’s costing you most, and they’re all connected.
The reactive time you no longer pay for, about 12 engineers.
Double your users to 2,000 and you still need fewer than a third of the engineers you have now (£60 per user).
I’m Chris Morrell. I was a director of a UK MSP for fifteen years and co-owned it for the last ten. I ran its help desk badly for my first ten years there and spent the next five taking it apart and rebuilding it properly. I built a service centre. Headcount never grew, and the engineers we needed went from nine to two. I now facilitate the TruMethods quarterly peer group meetings.
Now I work with MSPs to help them build the foundations of a service centre. It’s not a quick fix, but it works every time.
Read my storyIn 45 minutes you’ll know where your desk sits against the others I’ve measured, what I’d fix first and roughly what doing nothing is costing you. Bring whatever numbers you have.
Let’s calm the chaos of your help desk together.